1970s Fashion: Style Guide to the Decade

The 1970s produced some of fashion's most enduring style ideas: from relaxed bohemian silhouettes to the sharp tailoring of disco. Understanding this decade helps you incorporate its best elements into contemporary dressing.

Bohemian Influence

The early 70s continued the hippie movement with flowing maxi dresses, peasant blouses, fringe details, and natural fabrics. Earth tones dominated: rust, mustard, olive, and brown.

Disco Glamour

Mid-to-late 70s disco brought metallic fabrics, wrap dresses, high-waisted flared trousers, and body-conscious silhouettes. Halter necklines, sequins, and bold prints defined the dance floor.

Punk Rebellion

London's punk scene introduced safety pins, ripped fabrics, leather jackets, and tartan. Vivienne Westwood's SEX boutique codified the look, which continues to influence fashion today.